Objective:
To create an innovative environment showcasing Clarins’ three main strategic pillars for the Marionnaud Annual Convention, centered around a Christmas theme and the brand’s core identity.
Project Lifecycle:
Design: Utilized 3D modeling software (e.g., SketchUp) to develop an immersive concept aligned with Clarins’ visual identity.
Technical Drawings: Produced detailed technical blueprints to guide the manufacturing of essential structural elements.
Segmented Space Design: Developed distinct zones to accommodate vastly different sub-identities, effectively managing the project’s complexity and visual cohesion.
Implementation: Coordinated the entire process from fabrication to on-site installation, ensuring seamless integration of all designed elements during the convention.
Key Results:
The space significantly bolstered Clarins’ brand presence, receiving positive feedback for its innovation and aesthetics while fostering a successful partnership with Marionnaud.